What's up dog?

Our two year old French Cavoodle Layla Lee Richards continues to impress us as her resilience & natural athletic ability continues after overcoming adversity of a car accident injuring her paw in late 2021. Unique in intriguing character & in model looks she is an our wolf girl with a strong mouth or a penchant for bones who just punches through challenges. Meanwhile her Instagram pet influencer job & modelling career in the public eye continues to flourish with a natural fun-loving & social nuance to pose for the camera shining through. She represents local plus global brands like in fashion, treats & grooming & a cleaning brand with regular ongoing Instagram content commitments. She cites professional photo shoots, paid collaborations & public appearances on her highly experienced pet influencer CV.

We believe that no dog should be left behind.

Every dog that enters is eligible for the 2024 People's Choice Award. The winner of the 2024 OZ People's Choice will be decided by you, the people!

This year, we wanted to give the love back to our communities.

Every year, our campaign is supported and celebrated by a variety of incredible charities across Australia, all of whom mahi tirelessly to make a positive impact for dogs in their respected communities.

This year, the winner of the 2024 People Choice's Award will have the value of their doggy prize pack matched and donated to a charity of their choosing.

In addition, every voter will have the opportunity to donate towards one of the 3 incredbile mental health charities or dog organisations.